A February 2022 Gallup study of over 12,000 U.S. employees, found that about four in 10 workers are currently either hybrid (working remotely part of the week) or working entirely from home. A staggering nine in 10 of these remote-capable workers want to be fully remote or hybrid¹. What this study makes clear is that the definition and scope of hybrid work will continue to evolve as this workstyle becomes business as usual for most organizations.
With an increasing number of businesses accelerating their adoption of hybrid work, the EUC marketplace is on a growth trajectory and fundamentally changing, as evidenced by analyst firm Research and Markets in its June 2022 report², “End User Computing Market Research Report by Solution, Service, Industry Vertical, Region – Global Forecast to 2027 – Cumulative Impact of COVID-19”.
According to the study, the estimated size of the Global End User Computing market will be USD $9406.96 million in 2022, with a projected compound annual growth rate (CAGR) of 13.79% over the next five years, nearly doubling the market size to USD $17,979.62 million by 2027.
The migration to hybrid work and growth of the EUC market presents a significant opportunity for channel partners, including MSPs, VARs and solution providers, who are already delivering virtual desktop infrastructure (VDI) and Desktop-as-a-Service (DaaS) solutions to their customers.
Market forces and VDI limitations create headwinds
Channel partners serving the EUC space are under tremendous pressure, driven by the heightened sense of urgency to adopt technologies and solutions for the delivery of hybrid work to meet their customers needs.
Existing VDI/DaaS solutions, including those offered by Citrix, VMware, and Microsoft, can be difficult to deploy, often result in business disruption, poor adoption or fail to deliver on ROI. Simply put, the way work is delivered today through these solutions is not sustainable.
To begin with, organizations that want to move to the cloud are faced with a complex transition from their on-premises infrastructure, which can add costs and take months to complete. Then, once implementation is complete, many businesses experience low levels of adoption, rising licensing fees and costs overruns, significantly delayed ROI and increased risk.
Complicating matters further, there is much uncertainty in the market these days due to M&A activity and consolidation, channel conflict, talent shortages, geopolitical unrest, and concern over the economy.
A game-changing alternative to existing VDI and DaaS: Cloud-based, purpose-built for hybrid work
To mitigate these challenges, channel partners and end users alike are actively seeking alternatives to existing VDI/DaaS solutions that enable a faster, simpler and more secure move to the cloud, and deliver value immediately – not months, or even years down the road.
With over 3,000,000 hours of platform usage and growing, Tehama’s Carrier for Work™ enables channel partners to launch role-based, secure cloud work with zero infrastructure investment or VDI costs. This game-changing alternative delivers a true hybrid work experience that speeds time-to-value for their customers, while driving business growth.
Everything channel partners and their customers need to be successful
The Tehama Carrier for Work™ simplifies the delivery of work, in a way that existing solutions cannot, by providing all of the features businesses need while offering the flexibility of integrating seamlessly with existing technology ecosystems. Some of the key advantages include:
1. Business & operational efficiency.
Tehama eliminates the complexity and costs associated with existing VDI deployments through an integrated platform approach that includes VDI. Channel partners and end users no longer need to layer in multiple capabilities.
Tehama’s Carrier for Work™ delivers an immediate Zero Trust Network Access transformation, keeping corporate systems and data locked down through secure virtual rooms and desktops. The Tehama Platform features automated, all-inclusive Monitoring, Auditing, Telemetry, Workflow Automation, Activity Streaming, Privileged Access Management and Credential Management capabilities, delivered with full organizational awareness.
2. Cost savings and flexibility.
Channel partners can mitigate the prohibitive cost and complexity of today’s existing VDI solutions with Tehama. The 100% consumption-based licensing model is all-inclusive, and offers full transparency with no hidden or runaway costs to ensure the services being provided are completely aligned with the business requirements.
3. Security by design.
Tehama Carrier for Work™ comes with built-in multi-level security protocols, and is compliant with multiple regulatory standards including SOC 2 Type II, GDPR, FIPS, HIPAA, PIPEDA, and more. Channel partners also have the flexibility of choice to leverage these tools that are built-in to the Tehama platform, or integrate their own third-party tools:
- Multi-Factor Authentication (MFA)
- Zero Trust Network Access (ZTNA)
- Privileged Access Management (PAM)
- Least Privilege Permissions
- Data Loss Prevention (DLP) and IP Protection
- Deep Forensic Auditing
- Integrated Security Information and Event Management (SIEM)
4. Fastest time-to-value.
Channel partners building out their customers’ VDI or DaaS infrastructure and providing hardware and services to support these deployments are often the last to get paid. They have to wait months for the VDI or DaaS solution to be deployed, before they can sell the hardware and infrastructure needed to deliver the solution to the endpoint and provide access to end users. With Tehama, channel partners can onboard their customers’ hybrid workforces in less than an hour vs. the months required with existing VDI/DaaS solutions. This dramatically speeds time-to-value, improves customer satisfaction by quickly meeting their expectations, and ensures that revenue is achieved in a much more timely fashion.
5. Lowers carbon footprint.
The era of abundant, inexpensive fossil-fueled energy is over. Energy prices will continue to be volatile as demand grows and supply is constrained by several factors including geopolitics, decarbonization, and low levels of investment in new technologies. Businesses can actively control energy costs and carbon footprint by investing in highly-efficient endpoints like thin clients, Chromebooks and others, with the on-demand capabilities inherent to Tehama.
6. Faster migration to cloud.
Moving to the cloud from an existing on-premises VDI or DaaS solution can be complex, take time and result in cost increases. Tehama enables channel partners to accelerate their customers’ move to the cloud, taking a process that once took weeks or months to complete down to minutes and hours. At the same time, this creates revenue streams for the partner and opportunity for growth into new markets when they expand their portfolio of services to include cloud migration.
7. Eliminates impact of global talent shortage.
Tehama can help partners mitigate talent shortages with a platform that is designed from the start to integrate simply into existing infrastructure, and never at the expense of function and value. Channel partners are not required to re-skill their existing talent pool or hire more staff as Tehama actively supports and operationally configures the solution for the partner, eliminating any burden on existing VDI engineers or staff. Further and amongst other key capabilities, Tehama’s integrated Desktop Intelligence and Automation suite optimizes the user experience while minimizing staff intervention.
Are you a Systems Integrator, VAR or MSP?
This is absolutely the time to consider powerful and viable alternatives.
Connect with us to learn how to drive revenue growth within your EUC practice and build your own strategic relevance, when you add the Tehama Carrier for Work™ to your solutions and services offerings.